Lot 72: Le Coup de la Semelle Michelin. 1913

Poster Auctions International Inc

October 30, 2016, 11:00 AM EST
New York, NY, US
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Description: Artist: O'GALOP (Marius Rossillon, 1867-1946) Size: 45 7/8 x 62 1/2 in./116.5 x 158.8 cm Imp. Chaix, Paris In 1896, O'Galop first introduced the cigar-smoking Bibendum to the public as the new mascot of Michelin tires. Seventeen years later, he gives us this shockingly in-your-face design, with text roughly translating to "the sole kick" (semelle being both the sole of a shoe and the tread of a tire). This is the never-before-seen purple background variant of the poster. (auto, tire)
Dimensions: 45 7/8 x 62 1/2 in./116.5 x 158.8 cm
Artist or Maker: O'GALOP (Marius Rossillon, 1867-1946)
Medium: Poster
Date: 1913
Condition Report: B/ Restored tears at folds & edges.
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